I am interested in Graphic design, and this is an advertisement of iPod. This is a good example of an image which represents a contrast of color to tone. The Black silhouette, a white iPod and the background of green are contrast each other. Each color pops-out, and it is easy to recognize the person is dancing and listening to the iPod. The silhouette pops-out on Green background. Also, a white iPod pops-out on green, and also, the black silhouette. The white iPod is the most eye catching in this advertisement. Viewers' eyes go to the iPod first, so that they know what the advertisement this is. Contrast is successfully used in this advertisement. Also, if I carefully see her cloth, I can see busy pattern, but a designer does not make a strong contrast for cloth which is very effective.
This is a poster of the Star Trek which is an example of a lack of use of contrast. The poster uses green for the background, and the ride is saturated color of green. Those colors are very similar, and they do not pops-out each other. On the top of the left, something is written, but this is also saturated color of green and do not pops-out on this background. Also, the letter is thin so that it looks washed out; therefore, viewers have to close up to see the poster what the poster says. Only "Star Trek" which is on the top of the left, pops-out on this background, and nothing else pops-out. It can be success a contrast of color to tone, if the ride is white color. Also, if the letter of "Star Trek" is bigger, it also success a contrast in scale. The color of the letter pops-out, but the size is too small to catch viewers attentions. This is an example of a poor use of contrast.
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